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Pricing is the Key to a Quicker Home Sale

Topic: Home selling

What makes one home sale go quickly while other homes linger on the market for months? The answer is usually price. Determining a home's worth is a tough question these days. For many, it is difficult to reconcile what their home is worth today versus what it was valued at just two years ago. However, deciding on the right price from the beginning is one of the most crucial ingredients for an expedient home sale.

Popular wisdom says that the first 21 days of a listing are the most important, and interest begins to fall off after that time period.

This is why it is important for homeowners to do their homework and enlist the help of a qualified real estate agent. Pricing a home well from the start is better than having to reduce the price later. Not to mention, there is cost and frustration incurred when a home remains on the market month after month.

Begin by looking at comparable sales in the neighborhood, keeping in mind physical barriers that may affect price. For instance, proximity to busy streets or freeways, school district lines and local amenities can all impact the price of houses in the same neighborhood or even on the same street. Pay attention to how long houses in the neighborhood stayed on the market. Determine why some houses sold faster than others. Was it location? Was it the condition of the home? Most likely it was the price.

As a homeowner begins to prepare for selling, she should ask two or three qualified real estate agents to prepare a Comparative Market Analysis, known as a CMA. This will give the seller detailed information about the local real estate market, as well as outline marketing strategies and selling price recommendations.

According to a recent New York Times article, home prices in November dropped 18.2 percent from November 2007.

"This is not quite as bad as economists had expected but still the steepest plunge on record, according to the Standard & Poor's Case-Shiller Home Price Index."

Home prices across the nation have been tumbling because of foreclosure and forced sales. The Austin metropolitan area has been fortunate that home prices have not fallen to the degree they have in harder hit areas, such as California and Florida.

With the historically low mortgage interest rate, it is a good time to buy a home. However, the poor economy is causing most Americans to be cautious with their money. This means there are fewer buyers out there for more homes. Sellers have to be aggressive and willing to be realistic about what their home is worth in the current market.

A recent article from RISMedia noted that some home sellers are getting creative in this tough market. Frustrated sellers who have gone months without an offer are trying what is known as reverse purchase agreement, or unsolicited offers that get written by sellers for prospective buyers. "The approach is just one of myriad tactics sellers are using to attract buyers, who are now comfortably positioned in the driver's seat. Many buyers are apprehensive about making an offer in a market where prices continue to fall."

In these tough economic times, everybody is looking for a deal. That is why price is the most important component in a quick home sale.

About the Author: Dane Ki is active in the Austin real estate community. He built and grew a website about Austin real estate, which allows buyers to search homes in the Austin MLS by specific criteria. His site also provides updated statistics about central Austin homes.


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Time does fly, doesn't it. I hope you're doing OK. Got your IM the other day but you weren't online when I saw it. I hope we can catch up soon. *hugs*
read more... 03/30/2013

Wow, that's a really clever way of thikinng about it!
read more... 03/28/2013

Definitely looking forarwd to more photos of this incredibly cool woman. I love her outfit in the first photo, especially the gold chain necklace/vest and her rock n roll boots. The necklace she's holding in the last photo is a crazy bold statement piece--love it!
read more... 03/28/2013

First you might consider what form of real esatte investing your interested in? Office, residential, retail, ground leases, I personally like residential. It??ôs a market people have some intuitive understanding of. Books like Creating Wealth, Nothing down in the 2000??ôs, and Buy Rent and Sell, More wealth from Residential Property is good if you??ôre an Aussy.Out of these books decide on a simple strategy that sits well with you. Be it a buy and hold strategy, or on the other extreme getting your hands dirty by renovation and flipping.You??ôll need to develop a burning desire to manage the hurtles life will throw you. Books like Think and Grow Rich, or even Rich Dad Poor Dad are filled with pearls of wisdom that cover this.Of course Maplewoodjoe is right. Knowing the environment you??ôre in currently in can only help your position.
read more... 03/28/2013

Read all comments: 4


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